Apple has a somewhat uphill battle to win back the smartphone war. Yes, let’s admit it that they have fallen behind and in their own words “Consumers Want What We Don’t Have”. As smartphone market explodes across the globe, Apple is finding it hard to stay relevant in emerging markets. India and China are large mobile markets. The sheer number of people living outside the United States makes the global play important. A lot of what Apple does is magic in US, but does it work globally?

Apple iPhone 5

Why Small Screens Is A Problem

Apple has relatively smaller screens on its smartphones today. Android has taken the smartphone screen to over 5″ and anything below 4.5″ isn’t really a flagship phone anymore. While Apple need not compete with Android on specs, but consumers now want larger screens. Imagine an entry level consumer who uses a Micromax Canvas phone with 5″ screen. It costed him Rs 10,000. Over the years he would upgrade and as he looks to get a high end smartphone, he is already used to LARGE screens that that would eliminate iPhone from his choice list. Evolving smartphone users are used to large screens, apart from that Androids ecosystem has them covered very well with Dual SIM and Free apps. Small screens is becoming a vicious circle for Apple.  [click to continue…]

When the iPad launched in 2010, Apple competitors were taken by surprise. They were still dealing with the iPhone revolution and Apple re-invented another product category that no one was concentrating on. The handheld industry was never the same again.

Samsung was the first one to respond with a underpowered and poorly optimized 7″ Samsung Galaxy Tab. It bombed for all practical purposes with poor reviews all around. However Samsung had sales numbers to throw at the public that made us feel that the Tab was successful. They reported sales of 2 million Galaxy Tab tablets while the true figures released during recent patent trials in US courts was at around 1 million units. These figures as as per Samsung’s own internal documents.  [click to continue…]

While Appel did budge and increase the size of the Apple iPhone with the iPhone 5, however a 4″ screen in 2014 isn’t the right size? Has the market moved away from Apple’s magical iPhone screen size? Something that was gigantic back in 2007 even with 3.5″ surface.

Retina Display

In documents submitted to the court during the ongoing Samsung vs Apple patent battle, it has come to light that Apple has been fretting over the iPhone screen size falling short of popular demand. Cheap Android devices with 5″ screens have become very popular with manufacturers like Micromax making the most of this opportunity. [click to continue…]

Apple’s supplier company Pegatron which is based in China has been in news for quite sometime but for all the wrong reasons. Recently a fifteen year-old, Shi Zhaokun died in the factory. Apple said that the boy died from pneumonia and not from the factory’s working conditions. Pegatron has been the site of several workers deaths in recent months and has been under-reporting the long hours employees endure, according to China Labor Watch . Shi’s family believes the long working hours at the factory played a role in his death. On Monday, Yang Xiaosa, a cousin said that the last time his family contacted Shi, who had a slight cold but was feeling better and was taking medicines. A week later, Shi was found looking severely ill at the factory’s cafeteria, and was taken to a hospital, where he died. Yang said, “We wanted him to take a day off, but he said it would not be easy to.”

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With Christmas on its way there’s a good news for iPhone users. Jailbreak for iOS version 7.0.4 is now available allowing users to jailbreak their phone giving them access to download third party applications and many other things. iOS Jailbreaking is the process of removing the limitations on Apple devices running the iOS operating system through the use of software and hardware exploits. Jailbreaking permits root access to the iOS operating system, allowing the download of additional applications, extensions, and themes that are unavailable through the official Apple App Store.

A jailbroken iPhone, iPod touch, or iPad running iOS can still use the App Store, iTunes, and other normal functions, such as making telephone calls. Restoring a device with iTunes removes the jailbreak. This is a little different than rooting an Android device, because jailbreaking is necessary if the user intends to run software not authorized by Apple and to expand the feature set limited by Apple and its App Store. Whereas on Android, apps can be installed beyond the Play Store by simply downloading the APK file or installing from a 3rd party app store. Rooting in Android gives the user deeper access to changing core features of the software. [click to continue…]

With the fresh worldwide release of Apple’s newest phones (the iPhone 5C and the iPhone 5S), users might get confused as to whether or not it’s great to upgrade their still relatively fresh iPhone 5. These two new devices, especially the budget-friendly 5C, gives another option to those who are yet to get on the iDevice hype train. Below, we’ll help you in making the decision of moving to the new iPhone or staying with the old one. [click to continue…]

Google India’s recently concluded “Mapathon” contest has attracted quite a lot of negative criticism from the Indian Police who says that it is investigating the mapping data and the contest conducted by Google that might expose sensitive and restricted data. Indian police claim that Google violated rules in a competition that asked users to add information about their local areas for its online map services after a government agency raised security concerns.

 mapathon

Chhaya Sharma, deputy commissioner of police, New Delhi, said that a complaint has been received from Survey of India which has been forwarded to the cybercell for further action. Survey of India is India;s national survey and mapping agency.

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Apple and Motorola have been fighting it out in the German court to settle out various patent infringement cases against each other. In the latest development, a German Federal Patent Court ruled Apple’s “Slide To Unlock” patent as invalid. The patent under consideration was European Patent EP1964022 for “unlocking a device by performing gestures on an unlock image”. After a day long court session, the German court invalidated the patent even after Apple’s attempt to save the patent’s validity by presenting 14 proposed claim amendments. The German court noted that Apple’s patent claim does not meet with the requirements set by the European patent law and the swiping gesture is just an enhancement to previous art.

slide to unlock

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Android and Samsung might be dominating globally, but US still seems to be a stronghold for Apple that Samsung is failing to break. Samsung has been spending high amount of money market its products in the US and capture the top spot last year but still failed to make it despite its efforts, there were repots earlier suggesting that Samsung is planning to increase its marketing spending up by 4 times in US in an effort to further push its smartphone sales in the US. The recent reports from ComScore suggest that the overall sales of smartphones in the US moved up by 8% this quarter and recorded 133.7 million handsets being owned currently. Out of all the handsets in use right now Apple’s iPhone currently occupies 38.9% up by 3.9% compared to last quarter’s 35%.

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In yesterday’s launch of Facebook Home, Mark Zuckerberg was quite keen on stressing about the openness of Android OS as a whole that made it possible to develop Facebook home that allows to make some deep system level customisations. When asked about the possibility of extending Facebook Home to iOS users, Zuckerberg was quite non-committal saying that the experience of Google’s Android platform cannot be seen anywhere else. When questioned about iOS users to get to use Facebook Home, Zuckerberg had positive views about Apple as such saying that they had a great experience with Apple so far but he assured that unless and until some kind of partnership happens with Apple they cant extended something like Facebook Home to iOS users.

FAcebook home

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