Saturday, December 26, 2009 4:46

Samsung manages 10 million unit sales with Star

Posted by Ankur on Friday, November 6, 2009, 21:18

samsung-S5230

iPhone has done great business selling over 33.7 million units till date. For many the Jesus Phone is a dream and the dream is full filled by similar looking full touchscreen phones (just as we hinted before) that cost a fraction of that the 3GS would cost you with a contract. Seeing great success with such phones, Samsung has proudly sold over 10million Star S5230 phones. The Star series phones from Samsung are cheap and well featured touchscreen devices which comes in 3 variants (2G S5230 / 3G and WiFi). The best part is that Samsung took just 6 months to hit the 10 million mark for the S5230. Though there is nothing ground breaking about the star series phones nor has the high end ones like the JET done a great job, but the pricing and global reach works for the Star commercially.

On similar lines LG has done well with its KP500 aka Cookie and a host of other devices revolving around the same low cost touchscreeen have been released by other manufacturers and they have actually done well. Perhaps the Nokia 5800 is the right combination of features and price, but others like the LP Pop, Nokia 5230, Corby by Samsung again etc are crowding the low end space.

The impending Nokia X6 will only add to the competition. Apple would certainly do better with a $99 3GS, but it needs to target the global market. The iPhone is far from affordable (compared to US) in Asia. But guess quality comes for a price and Apple certainly isn’t a co that would compromise on that front!

This item was posted in Industry News, NON IPHONE & has 2 Comments so far.
Subscribe to iPhoneHelp via RSS and Email. Follow us on Twitter

Related Posts

2 Comments

  1. [...] a capacitive touchscreen out there currently. Seeing the great reception of the Coby handset (and the cheap touchscreens in general); Samsung has gone ahead and announced a funky Corby branded [...]

  2. [...] 3 versions 2G/ 3G and WiFi and the same has done extremely well with just a single version of the Star selling over 10 million units in 6 months. With the warm reception the Corby S3653 / 3650 has received; Samsung has released a new 3G variant [...]

Leave a Comment