According to data released by Hitwise Apple is the most popular consumer electronics brand searched over the internet in UK. Where as the Apple iPhone is the most popular cell phone. According to the figures 1 of every 12 searched about mobiles is for the Apple iPhone. Another milestone for the Apple Gizmo! (The Nokia 5800 was able to take the 1st spot in searches for just a week, i.e. during its launch)
Mobile phones lead the search for consumer electronics in UK with over 29% share. Whereas Apple is the most searched brand amongst in the same segment.
More details, data, analysis and netbook related figures on Hitwise. Also on OnlyGizmos.