The news originally came from AllThingsD which says that Apple is planning to hold an event at the end of January 2012. This event will not include any announcement of iPhone 5 or iPad 3. Instead, the fruit company will talk about either advertising or publishing. Unexpectedly, the event may not happen in the Apple HQ at Cupertino or San Francisco, but in New York.
Due to the fact that Apple’s SVP of Internet Software and Services, Eddy Cue would take part in this event, the sources expect some announcements on iBooks, App Store, iTunes Store, iBookStore, iAd and iCloud. On the other hand, TechCrunch sources indicates that the event will not be ‘major’ and constitutes changes only in the iBook platform. Also, they are constantly trying to figure out the exact day and time when the event would take place.
However, Apple has not replied to their email yet. But one thing is pretty much confirmed that an event is all set to happen at the end of this month where Apple might showcase the future of its Advertising and publishing services. We will update you with more information on it. Stay tuned!